Brazil Accenture Interactive Tender

Accenture has completed its acquisition of New Content a Brazilian content marketing agency founded in 2007 with more than a decade of experience as a leader in branded content. The Sao Paulo-based agency is now part of Accenture Interactive helping to strengthen its ability to create and deliver integrated brand experiences for clients in Brazil and greater Latin America. The acquisition previously announced on Oct. 22 has completed customary closing conditions and regulatory approval. Financial terms were not disclosed. The acquisition of New Content adds more than 200 employees to Accenture Interactive enhancing its ability to serve clients in Latin America with branded and strategic content that connects people and brands and helps clients maximize the return on investment of their marketing programs. The New Content leadership team of Giovanni Rivetti Edoardo Rivetti Beto Fres and Raphael Alcntara continue in their leadership roles and will assume additional responsibilities within Accenture Interactive. To learn more about Accenture Interactives content services visit www.accenture.comcontent.