📋 Tender Overview
Project No.
TWG_102_2025A
Project Title
Artificial Intelligence-Based Solutions for the Optimization of Operational Processes in the Hospitality Industry of APEC Economies
Project Status
Project in Implementation
Fund Account
APEC Support Fund
Sub-fund
ASF: Digital Innovation
Project Year
2025
Project Session
Session 1
APEC Funding
191,019
Co-funding Amount
0
Total Project Value
191,019
Sponsoring Forum
Tourism Working Group (TWG)
Topics
Tourism; Digital Technology and Innovation; Human Resources Development
Committee
SOM Steering Committee on Economic and Technical Cooperation (SCE)
Other Fora Involved
Other Non-APEC Stakeholders Involved
Proposing Economy(ies)
Peru
Co-Sponsoring Economies
Chile; Indonesia; Japan; Philippines; Russia; Singapore; Viet Nam
Expected Start Date
01/10/2025
Expected Completion Date
31/12/2026
Project Proponent Name 1
Ruth Milagros Garcia Cruz
Job Title 1
Director of Regulations and Tourism Quality
Organization 1
Ministry of Foreign Trade and Tourism
Telephone 1
515131581
Email 1
rgarcia@mincetur.gob.pe
Project Proponent Name 2
Scarlett Veralucia Abate Correa
Job Title 2
Specialist
Organization 2
Ministry of Foreign Trade and Tourism
Telephone 2
515131561
Email 2
sabate@mincetur.gob.pe
Declaration
Ruth Milagros Garcia Cruz
Project Summary
The APEC Forum recognizes the importance of digital transformation and the adoption of emerging technologies as fundamental pillars to drive regional competitiveness and sustainability. In this context, the tourism sector—particularly the hospitality industry— represents a unique opportunity for technological modernization, the development of human capital with digital skills,and the promotion of public-private partnerships that fosterinnovation and dignified employment.
Data reveals that by 2030, artificial intelligence (AI) is projected to contribute an additional 16% (approximately USD 13 trillion) to the global economy, with at least 70% of companies adopting AI technologies (McKinseyGlobal Institute). Specifically in the tourismsector, 61% of Asia-Pacific leaders consider generative AI a "top priority" by 2025 (Amadeus). This presents APEC’s hospitality industrywith notable opportunities, challenges, and limitations, the full scale ofwhich remains unappreciated and for which our preparedness remains uncertain.
The implementation of AI in hotel operations has the potential to enhance competitiveness through task automation, data analysis, workflow optimization, experience personalization, security, sustainability, and more. However,this transformation raisesconcerns about the future of the workforce, particularly its impact on vulnerable populations—such as women and youth— who hold operational roles in the industryand could be disproportionately affected.
Faced with this scenario, this project aims to address two critical challenges: (1) AI-driven o
